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AUTOMOTIVE / HOTEL EVENT CONCEPT

Škoda

A warm welcome.
A lasting impression.

A hotel event activation built around people: branded promoters, a considered guest journey and conversations that continue after the event.

Škoda — Creative visualisation · AI-generated concept
Creative visualisation · AI-generated concept

The scene

The brand starts at the door.

An elegant hotel foyer, a clear registration point and promoters in Škoda-branded T-shirts. A confident, welcoming team helps guests navigate the programme and meet the right people.

The guest journey

Every detail feels connected.

Invitation → registration → welcome → presentation → brand experience → follow-up. The event identity runs through the backdrop, badges, table graphics, presentation screens and digital touchpoints.

Ideas & deliverables

01

A trained welcome team

Host scripts, brand briefing, guest assistance and an agreed dress code: branded T-shirts or polos with coordinated trousers.

02

Hotel event identity

Registration desk, stage backdrop, navigation and photo zone adapted to the actual venue and approved brand guidelines.

03

Interactive discovery

A tablet-based product presentation and optional appointment booking, using only approved vehicle information.

04

A personal invitation

Guest segments, RSVP forms, confirmation messages and an event reminder sequence.

05

Content that travels

A shot list for event photography, vertical social clips and short guest interviews, with consent handled before recording.

06

From guest to conversation

Opt-in contacts enter a dedicated CRM funnel, with follow-up tasks, ownership and clear response deadlines.

A recognisable brand. A genuinely welcoming experience.

Proposed hotel activation for Škoda. The people, venue and event scene in the visual are AI-generated; no real event attendance is claimed.

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